Instagram Video Thumbnails and Export Settings [IG Video Tutorial] – posts, story, IGTV

by birtanpublished on September 8, 2020

Hey guys this is another video in our quick mini series about how to streamline your Instagram work and be more successful on Instagram so this video is all about helping you be successful on Instagram and as with before this entire series focuses on

Three main objectives so the first one is of course how to grow faster on Instagram everybody wants to do that you see that all over the place but the second two are a little bit more unique so the second one I want to talk to you

A little bit more about how to be more effective on Instagram and more efficient so rather than sitting there and scrolling and typing and wasting all of your time if you're running an Instagram business it's very important

To be as efficient and effective as possible so spending less time to post more content to be more engaged with less of your own effort will allow you to scale to a much larger size now the third thing we're going to be talking

About is how to properly monetize on Instagram so how to make more money with the post and with the content you already have of course if you're running a business monetizing correctly is unbelievably important for your success

And I think you can imagine exactly why so this video in particular enough with that long intro we're talking about Instagram videos so unless you lived under a rock for the past how many years you probably noticed that Instagram has

Evolved quite a bit Instagram is no longer just a photo app you don't just go in there and see photos I don't know what it's like for you guys but for me my explore page is loaded with videos there are really three different kinds

Of videos on Instagram and if you're not capitalizing on them then you're missing out on a huge growth opportunity so the three types of videos on Instagram the first one is just posting a standard video as if you were posting a photo

That's pretty standard you know they used to be 15 seconds you can have a longer video now so Instagram is promoting that it's something that Instagram likes the second way to post videos is on Instagram stories and the

Third one is kind of that weird limbo zone right now which is IG TV that it's kind of up and coming a little bit but no one really knows exactly what's going to happen so no matter which one you're using this video is very important for

You so I want to show you first I want to show you how to set up a thumbnail for your videos if you're posting just on your regular you know on someone's feed they want to see a thumbnail first or on your page they'll see your

Thumbnail the second thing is how to edit in export so so that was actually kind of a long in and I apologize for that but I kind of needed to say all that to set the grounds for what we'll be talking about

In this video and so I'm gonna jump over right now to Adobe Premiere Pro that's what I use if you use anything else it doesn't matter still continue watching because you can use any program to use these settings to do the same stuff that

I'm about to show you guys and to set up the thumbnail for an Instagram video so here we are on Adobe Premiere Pro and you'll see over here I imported two things a very simple video you can make complicated ones I just have a video of

Me in a helicopter in Miami seems like a good thing to post on Instagram and then I have a thumbnail now I totally half-assed this thumbnail I'm gonna be totally honest with you guys I didn't spend any time on this one but you guys

Should so when you're making your thumbnails I recommend using either PowerPoint or using canva com so two great sources to just sort of accentuate what your video is going to be so if someone's scrolling through their

Explore page or through your page or through their own feed they're going to want to see you know something eye-catching it's gonna make them watch your video and engage and ultimately become a follower of your account so

Every account of course is going to be so different if you're doing an outdoor one maybe you want to have a lot of saturation maybe you want to have you know words hidden behind branches if you're doing a car one maybe you want

Some really sleek words on there maybe you want a specific picture on the front you know whatever this or whatever it might be for you it's important to have a thumbnail so you want to make your thumbnail the

Correct size the right aspect ratio that your video is going to be because I recorded this video with the typical DSLR just 1080p sideways like that's for 1080 by 1920 not really good for Instagram so what you want to do is set

The thumbnail to the proper dimensions and then click on that and drag it over to create a timeline now when you create that timeline it automatically sets it to that those dimensions so this is 720 by 720 that way when I click and drag my

Video over you'll notice that it crops it down to 720 by 720 I actually lied I think that this video right here is not 1080 I think this one might actually be 4k not quite positive but I'm gonna want to zoom out on this so you know I'll do

A little bit editing here I'll do some color grading I'll do some you know some trimming and I'll make it the right length and then I'll show you guys in a second what that's gonna look like so the way I typically set up a thumb

As you see here this is like four seconds of my thumbnail image in the beginning we obviously don't want that so I trim it down to really just the first one or two frames maybe the first quarter second it doesn't matter

As long as it's very brief in the beginning so the way that I set a thumbnail in typically or most of my videos I think it's easiest if you just incorporate it in the video and you put it in the very beginning that way people

Don't notice that it's even there they think it's a thumbnail they think it disappears when they start watching and that first quarter second they probably don't even notice so that's typically what I'll do and so I'll trim this down

Right now – I don't know as short as possible just couple frames quarter second half second it doesn't matter and then the rest of my video adds up to 56 seconds I'm gonna export this so exporting this is actually very

Important that you do this correctly so you don't screw up your video so that it works properly you don't want black space on either side so I'm just gonna say control em right here that's the hotkey to export in Adobe if you're

Using something else I'm sure the settings will be pretty similar and so basically the format I use h.264 that's what my YouTube video right now is that's typically what I'll use when exporting videos then

Unfortunately there is no preset for this you go down you don't see an Instagram one maybe next year there will be maybe 2021 there will be a preset for Instagram I hope there is I hope that they finally you know update this to

Have that you normally choose YouTube Facebook whatever but on the top you see match source high bitrate that's what I'll be using just because I'm using a square video right now and I want to make sure that it matches the source

Correctly and then when you go down here you'll see height and width you want to make sure that these are correct you want to make sure you don't have any black space on either side so 720 by 720 that's obviously going to be the square

Right here and that's exactly what we want for my video at least so what I found to be the best way to get this video onto Instagram then is actually just uploading this from my phone so I'll transfer the video to my phone and

Then I'll upload it from my phone onto the Instagram app I haven't had a lot of luck uploading videos from my laptop here it sort of has been a struggle for me at least so I showed you in the last video how to upload photos on your

Laptop works very well unfortunately videos maybe it's just my laptop comment down below if it works for you hasn't been working for me though so anyway if you're interested in posting photos on your laptop though I will

Linked the video like right I'll put it right there guys that's all I have for you in this video thank you all for watching I'll see you next time

Related Videos

what's up guys it's Carl here back with another episode standing out here it's actually sunny San Francisco we're here as I'm running a hal...
Hey guys what's going on it's Karl here back with another revision episode I know this is taken almost forever to get to but it is finally my review of ...
Hey guys what's going on it's Karl here back with another episode and I kind of just come back from San Fran if you follow me over on social you'll ...
What's up everybody this is Danny and today we're going to be playing auntie and uncle my son's inside and my wife's inside as well and we'r...
What's up everybody this is Danny and today I'm gonna be unboxing and reviewing the new Moto 360 version 2 or second generation there are some significa...
Here we have it the brand new iPhone 6 Georgia open this up without me dropping it so here you have FaceTime camera you have the larger 4.7 inch screen you have...
Georgia iphone 6 plus it's like the iphone but it's plus here it's plus here it's bigger so here we go do i do the honors oh my goodness i don&#...
well it's finally here we can finally talk about risin third-gen thread repairs performance and honestly guys of all the launches this year this is by far ...
So here we are with another CP review from Intel this time and it is d cascade Lake X the core I 9 10 and 80 X II but at this time you probably know how dominat...
Well hello there well today my good people we have an interesting competition that is about to happen in front of me are two identical expect machines from Leno...
From a seat on an airplane to the seat in your living room LG Display wants to put it so LED technology right in front of you hey there I'm Caleb Denison fo...
Year after year and especially the last few years videos TVs have gotten better and better so I'm coming to CES 2020 expecting some really big things and it...
This is Lisa from mobile tech review and this is Samsung's latest watch that actually looks like a watch served like a piece of jewelry how refreshing right...
This is Lisa from mobile tech review and this big honker is the Alienware area 51 M this is like totally exciting ok I've reviewed so many Alienware laptops...
This is Lisa from mobile tech review and good things do come in small packages those of you who buy laptops and sometimes upgrade the SSDs afterwards you're...
This is Lisa from mobile tech review and finally that happy in between for a nice chrome book that isn't cheeseball and plastic with a bliss display but it&...
well it's over Apple has accepted defeat and iPhones are officially banned in Germany yeah sorta get dealing tech lows in a way that doesn't suck hit t...
that's it Samsung is dying Samsung is dude 2019 will be the end of Samsung Samsung died when Steve Jobs duh oh wait get daily tech close in a way that does...
welp get daily tech news in a way that doesn't suck hit that subscribe button and turn on notifications so you don't miss the next episode yo what&#39...
Tim Cook you pulled a fast one on us okay I didn't get much of a heads-up for this this is the one morning I decided to sleep in and now I miss the lodge bu...